There are many pathways to successful business growth that many claim to have found throughout years of entrepreneurial wisdom – from classic telemarketing sales procedures to the more modern use of social media for marketing efforts. However, if any tip remains tried and true, it’s that everything in business runs on well-built relationships. Want to succeed in business? Build relationships!
As a busy working professional, your life can sometimes look monotonous – wake up, work, sleep and repeat. When your life becomes work, both aspects begin to dwindle. You need an equally fulfilled life and career, which requires a healthy balance. To obtain that balance, ensure that you set aside time each day to do these 4 important things.
It’s the era of social media. Chances are, your business’s marketing strategy most likely includes updating social media platforms – specifically Facebook, Twitter and LinkedIn. But have you thought about using Instagram for your business as well?
Volunteering for a charity or organization can be an amazing and educational experience. The benefits of volunteering also extend to you! There are many positive effects on your self-confidence and leadership skills, these can assist you in becoming an effective leader.
Each year, more marketing studies are released that illustrate the importance of a highly visual social media page. As a small business, you want to ensure that you are inspiring your audience to keep clicking back to your platforms as much as possible. To do so, you will need to create captivating, shareable content.
People often wonder what most successful people do every day. There are many factors involved in becoming a successful leader – including some that everyone can do each day! Here are some daily habits you may want to add to your daily routine.
Regardless of what industry your business is in, you will – at some point – have to write. Whether crafting a 140 character social media post or a 140 page book, business writing can be an intimidating task… even for those who enjoy it.
Close your eyes and take a moment to go back to high school or college again (frightening, I know). Do you recall that feeling of anxiousness as you stood in front of a group of students and had to convince them that you knew what you were talking about?
Follow up, follow up, follow up! Then, follow up again. It’s an essential part of the sales process. If you don’t remind your leads to call you or set a meeting, they simply won’t remember. What do you do when you have sent reminder emails but haven’t received a response?
It’s officially 2017 – which means it’s a whole new year filled with endless possibilities to achieve goals that you set in place. As a business, it’s a great way to reflect, recalculate, and revise as needed.
Sales isn’t easy. It requires a carefully balanced effort of technique and knowledge. If you’re a naturally talented salesperson, you most likely already have the charisma and drive to sell. However, many salespeople make one crucial mistake that no amount of personality can make up for: they sell products, not experiences.
Too many leaders make the mistake of over-analyzing the competition and tweaking their own business to fit what everyone else is doing. Don’t get me wrong, it’s important to understand the competition and know who your competitors are. But, the more you obsess over the competition, the less innovative you’ll become.
One of the most used – and most dreaded – sales techniques is the infamous cold call. For both new and seasoned salespeople, cold calling can cause a lot of anxiety. You’re calling a business or individual at a time when they aren’t expecting to be called and you’re requesting for them to listen to your presentation in the hopes that they’ll choose your product or service.
People love videos. Today, many marketing techniques are moving toward visual designs, full of rich, educational, and sometimes hilarious videos. These clips are the perfect way to showcase your knowledge and attract more clients and customers. Check out these four ways to gain leads through informational videos.
Being a leader – especially in the business world – requires many hours of commitment and sacrifice. Often, we’re stuck in a constant mindset of “What can I do to help my business grow?” and “How can I attract more customers?” While these are important questions to ask, it’s just as critical to remember one crucial person who is the key to your business: yourself.
Change is an inevitable – and often dreaded by some – aspect of day-to-day life. Not many can truly say, “I love change!” Honestly, change can be scary sometimes. Whether you’re deciding on redesigning your company logo or moving locations or reworking your entire business strategy, change affects each individual differently. However, change is feared by many – but it needn’t be.
So, you’ve managed to capture a prospective customer’s attention. She’s standing in front of you, waiting to be sold on the idea of your product or service. You have most likely practiced your sales presentation and are – once again – ready to deliver it to close the deal. But when is the last time you’ve assessed your presentation to make improvements?
Many people imagine leadership as a static state of being. To the contrary, leadership is fluid – full of ever-changing variety. For the success of your business, it’s important to recognize that leadership is both an art and a science. It takes natural talent and creativity as well as a planned formula and execution.
Waking up in the morning can be one of the most difficult aspects of one’s working life. You’re tired, relaxed in bed, and definitely not feeling like getting up to start the day. So, what do you do? Well, if you’re like many working adults, you most likely set your alarm to the latest possible time you can – just enough time to roll out of bed, get ready, and run out of the door.
Monday: The most hated day of the week, where boredom soars, productivity diminishes, and motivation lacks. Everyone knows that Mondays are much longer than other days (or, at least, it feels that way). So, after a relaxing weekend, it’s only natural to face the new week with disdain. The problem is, if you start the week off in misery, it’s safe to assume that only misery will follow because the work that should’ve been completed on Monday is put off until Tuesday.